Our Blog

List of recently published project topics and materials

PROJECT TOPIC:THE IMPACT OF ADVERTISING ON THE CONSUMPTION OF NOODLE FOODS

THE IMPACT OF ADVERTISING ON THE CONSUMPTION OF NOODLE FOODS

 

ABSTRACT

The rate of consumption of a particular product is not only determined by the desire of the consumer but also by the level of adverting of the product to the consumer. Advertising therefore is regarded as a very important part of marketing mix. This project is aimed at investigating the impact of advertising on the consumption of noodle foods in Nigeria. In actualizing this, questionnaires where designed and shared among different age brackets and sex and the responses obtained help in drawing possible conclusion to this project that was realized. advertising plays a vital role in the consumption of noodle food in Nigeria. Possible recommendation where made in order to improve on the advertising strategies to enhance further consumption of noodle foods.

 

CHAPTER ONE

INTRODUCTION

1.1   BACKGROUND TO THE STUDY

        The central focus of any firm should be the maximization of customer’s satisfaction. The marketing manager has control of number of factors called the marketing mix. In attempting to satisfy customers desire one of those factors is the forms  of promotional activities. advertising is one of the most important elements of promotion.

Many companies consider  advertising  as a superior promotion tools to personal selling, sales promotion or publicity. This is because adverting provides multiple presentations of masses of people with one message, compared with personal selling that involve individual contact with each prospect. Also sales promotion frequently, requires individual contacts publicity may provides multiple presentation like advertising, but the firm has limited control one the message content and placement.  While advertising is given such a credit, it is crucial to our understanding  therefore, that we appreciated from  the start  the place of adverting in marketing.

Advertising is a form of paid communication designed to sell a product or service or disseminate an idea to the public is the promotional tools. Advertising is just one of the elements that make up promotional mix. Other element in the marketing  mix include sales promotion, direct mail etc the important of advertising has been appreciated by all organization (public and private) because it helps in marketing and non marketing activities, it is used to announce new product,  invite enquires, educate consumer, retrieved lost sales, recruits new staff, attract investors and make a special product etc it is a favorable means of communication between  them and their audience.

 

THE IMPACT OF ADVERTISING ON THE CONSUMPTION OF NOODLE FOODS

 

1.2   STATEMENT OF THE PROBLEM

        The public occasionally misunderstand role of advertising, its nature, the public mostly says advertising is noisy are at times annoying. Advertising has both economic and social problems in our environment.

Three major broad-based problems about adverting are:

  1. Despite its economic importance in our society, the general public has a poor understanding of this forms of mass communication, since advertising is persuassive, it sometimes accused and therefore subject to adverse reaction.
  2. The researcher will also measure the effectiveness needed at different level of demand supply in honey well noodles foods.

The researcher will assess the promotional mix of marketing department that contribute towards sales. This will evaluate the method of determining advertising budget towards the boosting of sales


THE IMPACT OF ADVERTISING ON THE CONSUMPTION OF NOODLE FOODS

TO GET THE FULL PROJECT TOPIC AND MATERIAL DELIVERED TO YOUR INBOX OR DOWNLOAD INSTANTLY, PAY N5000 Via: BANK
BANKACCOUNT NAME
ACCOUNT NUMBER
DIAMOND BANK
FREEMANBIZ COMMUNICATION
007 031 2905
FIDELITY BANK
FREEMANBIZ COMMUNICATION
560 028 4107
GTBFREEMANBIZ COMMUNICATION013 772 5121
ZENITH BANK
FREEMANBIZ COMMUNICATION
101 326 3297
OR Pay Online with ATMAfter Payment, you can use the chat app at the right-hand side of your browser to download the material immediately or Text Name, Title of the project paid for, your email address to 08060755653.Do you prefer paying with Bitcoin, Ethereum, Bitcoin Cash or LiteCoin?

Hits: 21

Was the material helpful? Comment below. Need the material? Call 08060755653.

This site uses Akismet to reduce spam. Learn how your comment data is processed.